Since all government organizations, businesses and charities need to market their brand and advertise what they do, gaining a marketing degree will open the door to working in pretty much any organization in the world. Not bad for a single degree!
Here in the business administration division of Dominican University, our motto is Doing Business Right. This means we not only teach you how to successfully market your own brand and those of your clients/employers, we also focus on teaching you how to do business in a way that improves our world — a skill set that’s increasingly in demand as consumers become more interested in sustainable and ethical business practices.
No matter whether you’re interested in pursuing a marketing major or minor, Dominican University has developed an engaging marketing program that’s jam-packed with critical theory and real-world, 实际应用. 例如, you’ll undertake at least one marketing internship throughout your studies, so you can actually do some marketing activities and build useful industry contacts. And you’ll learn from phenomenal guest speakers and marketing professors who’ve held positions like Chief 市场营销 Officer in a large corporation and can teach you highly marketable skills that will help you stand out when you’re seeking employment.
Many of our classes are taught on-campus. 然而, if you’ve got other commitments, you’ll have the opportunity to take online marketing courses and evening classes that you can easily fit into your busy schedule.
当然, going to a university isn’t just about academics, so we’ve made sure all our students get the support they need to succeed with their course while also having heaps of fun along the way. If you choose Dominican University, you’ll have the opportunity to join any of a wide range of clubs, really flex your athletic muscles, and take advantage of everything the nearby New York has to offer.
A career in marketing can be truly rewarding and lucrative, and a Dominican University marketing degree will prepare you for a successful and fulfilling career while also giving you a great university experience.
Receive Program Info and 澳门十大正规网投平台 Options
- Detailed program information
- Customized scholarship and financial aid offers
- Personal support from an admissions counselor
请求的信息
一个全面的, job-ready marketing degree that’ll open the door to a rewarding and lucrative career in any industry
多米尼加的不同
When I came to Dominican University I wasn’t sure if I had made the right choice until I met the faculty. My marketing and sports management professor really cared about us. I discovered my potential here, I never thought I could be so good. The amount of opportunities I got was something I didn’t expect.
Rupkatha穆克吉, ‘24
15,000
校友
76
全职教师
17
距离纽约几英里
100%的第一次,
Full-Time Freshman Receive 澳门十大正规网投平台
正确营销
Dominican University’s Bachelor of Science in 市场营销 promotes our motto of ‘Doing Business Right’ – by which we mean that at Dominican University business students are taught how to be successful while also making the world a better place.
When it comes to marketing, we believe an ethical approach is especially critical today when modern technologies collect so much personal data on consumers. Avoiding unethical practices, however, is just the start. Effective marketing can also be a powerful tool to promote causes ranging from sustainability to justice. We teach our students to be creative and to use marketing as a positive force in business and in our society. This is what we consider “正确营销.”
工作机会
All organizations need marketing. Governments need to convince the public they’re doing a good job and should be re-elected. Charities need to encourage donations. And all businesses need to sell their products and services. +, all organizations need to communicate with their internal and external stakeholders to ensure their organization runs efficiently and as effectively as possible. So, gaining a marketing degree will open an incredibly large number of job opportunities no matter what industry you’re interested in working in.
Here are some examples of the kinds of roles you could secure with a marketing degree:
- 编辑器
- 内容的作家
- 技术作家
- 文案
- 公关经理
- 广告经理
- 市场营销战略
- 营销经理
- 首席营销官
你会学到什么
Throughout our marketing program, you’ll learn critical marketing skills. 例如, you’ll learn how to:
- Analyze and create strategic marketing plans
- Engage with clients and prospects through all forms of digital and analog media
- Perform successful market research that uncovers client needs and desires
- Effectively make presentations of all types, from formal presentations to elevator pitches
- Plan, execute and measure the performance of advertising and social media campaigns
你也会发展至关重要的, in-demand soft skills and build a solid foundation of broader knowledge through a variety of liberal arts courses.
细节程度
部门工作人员
Ivan Rudolph-Shabinsky, B.A., M.B.A., CFA
Director of DBA, Assistant Professor
克莱尔·彭尼诺,B.A., M.B.A., Ph.D.
Associate Professor, 工商管理
Matt Schiering, B.S., M.B.A
讲师
Carrie Boericke,文学学士,文学硕士
讲师, PHIT Project Manager
Lori Massad, BSBA, MBA
讲师
徐敦博士
Associate Professor of CIS and International Management
迈克尔·霍夫曼,B.S., M.B.A., C.P.A
Assistant Professor of Accounting
约翰·斯皮尔纳,B.B.A., M.B.A
Assistant Professor of 工商管理
拉塞尔·迪亚兹,A.A.S, B.S., M.S.
Chief Information Officer, Academic Technology Coordinator and Adjunct Instructor
丹尼斯·道金斯·威尔,硕士
Administrative Assistant, PHIT Internship Coordinator